The MTN SME data service is buzzing among Nigerians for making it possible for MTN customers to purchase cheap MTN data plans in bulk and share or sell to other MTN customers.
A people have tapped into this business and made it a side hustle to make money for themselves with their mobile phone. In this article, you’ll get to know how you can start the MTN SME data reselling business in Nigeria.
If you are a frequent internet user, you must have seen people selling data (data resellers) selling internet data on Instagram, Facebook, WhatsApp and other social media platforms.
Shockingly, these people sell data cheaper than what you get from the telecommunication company itself. Initially, you may think that these guys are crazy or that they are making losses but you have no idea of how they make money from the business and smile when they see their credit alerts.
MTN Data resellers buy bulk data from MTN and sell it to customers at an affordable price; this is how they make their profit from the business, sounds reasonable, isn’t it?
What is MTN SME Data?
The MTN SME data plan is a prepaid service from MTN which was created to allow MTN customers and subscribers to buy internet data bundle and share it with friends and families. Originally, it was made for businesses owners to get MTN data and share it among their staffs.
This enables the business owners to allocate, manage, and control their consumption of data. Apart from business owners, individuals can buy SME data plan from MTN and resell it to other MTN customers for profit.
The MTN SME data plan erases restrictions and limitations for you, making it possible for you to start selling data on the platform with your mobile phone.
Also, it is not necessary for you to have a smartphone before you start selling data on the platform. A Nokia torchlight smartphone with no internet connectivity can be used to start the MTN SME data reselling business.
How Profitable Is The MTN SME Data Reselling Business?
The MTN SME Data business is popular among so many Nigerian youths because it requires low capital to startup. A lot of students in federal universities, polytechnics and colleges of education are into data reselling business because it is lucrative and profitable.
In our post on how to make money as a student in Nigeria, we listed data reselling as one of the business ideas a student or teenager can use to make money in Nigeria. So far so good, a lot of people gained insights from that post to look for kickstart their businesses.
Undoubtedly, the MTN network provides the widest telecommunication coverage in Nigeria. It is difficult to find mobile phone users who aren’t using the MTN network. MTN has millions of customers in Nigeria, and as such, they provide services to their customers in the nooks and crannies of the country.
As an MTN SME data reseller, there’s a great possibility for you to reach across to many MTN customers and sell data to them. MTN is one of the telecommunication companies in Nigeria with a reliable network connection but their data plan is not affordable for every Nigerian.
More than 60% of the internet users in Nigeria spend their data downloading movies, streaming videos on YouTube, downloading/streaming songs and connecting with friends on social media sites. 1GB of MTN data may not be sufficient for them to do all these in 30 days, and they may not have the financial competence to get a plan of 10GB to use.
On the other hand, Data resellers can buy internet data in bulk from the MTN SME platform and sell to MTN subscribers. Normally, when MTN customers purchase data with their airtime via *131#, they get 1.5GB for ₦1,000 and 2GB for ₦1,200 but a data reseller can sell MTN 1GB for ₦500 and sell 2GB for ₦1,000.
As far as you are legit and your prices are cheap and affordable, you will get more customers buying data from you. The more customer you that buy data from you, the more money you make as a data reseller. Moreover, your ability to market yourself and promote your services as a data reseller makes you stand out from the crowd.
How To Start MTN SME Data Reselling Business In Nigeria
There are four easy steps to get started on the MTN SME Data platform. You can only register on the platform with a valid MTN line (this applies to all MTN customers).
- Step 1: The first step you should take before starting the MTN SME data share business is to migrate to the MTN SME Plus Traffic Plan. To migrate to the MTN SME Plus tariff plan, use your phone to dial the code *460# or send an SMS ‘460’ to 131 with an MTN line.
- Step 2: Register for MTN SME Data. Upon your registration, the default PIN is 0000 (you can still change this later on).
- Step 3: After you must have registered on the platform, you’ll be required to change your default MTN Data share PIN from ‘0000’ to any another four-digit number of our choice.
- Step 4: Fund your account and subscribe for any SME data bundle.
SME Bundle Prices (as at January 2020)
- 10GB @ ₦7,500 for 30 days.
- 22GB @ ₦10,000 for 30 days.
- 50GB @ ₦30,000 for 60 days.
Features of MTN SME Data Share
- The sponsor (data reseller) retains the power to control and allocate data to beneficiaries (customers).
- Every data bundle purchase as an expiry date.
- The expiry date of a data plan can be extended when you purchase a new MTN SME data bundle.
- Internet data can be shared with any MTN line.
- If a beneficiary wants more than 1GB data bundle, you’ll have to send it twice because you can only send 1Gb at a time.
- Sponsors get to transfer to their customers using an SMS or USSD.
- Beneficiaries data expires once the sponsor has passed his/her validity period.
- Beneficiaries can receive data from another sponsor only when they must have exhausted the initial data.
- 10GB and 22GB are valid for 30 days while 50GB is valid for 60 days.
As a sponsor, you can share internet data with any beneficiary by dialling *461# and follow the prompt. You can also use the format below to share data to the MTN number of your MTN number. SMESHARE<leave a space>BENEFICIARY PHONE NUMBER<leave a space>DATA<leave a space>PIN. For instance, if you want to share or send 1GB MTN data to your beneficiary, you can do it like SMESHARE 08065138715 1000 0161.
When Will MTN SME Data Of Beneficiary Expire?
When a sponsor shares part of his data bundle to his beneficiary, the internet data bundle is valid or available until the data bundle of the sponsor expires.
For instance, if a sponsor purchased the 10GB data plan for ₦7,500 (30 days validity) on 1st January 2020 and he shares data to his beneficiary on 20th January 2020, the beneficiary’s data will expire on 30th January 2020 and not on the 20th of February 2020.
Therefore, ensure that you keep funding your MTN SME data account to extend the validity of the data period.
How To Check My Remaining MTN Data Balance?
To check your data balance, send the SMS ‘Databalance‘ to 131. Alternatively, you can tell your customers to check their data balance by dialling the code *461*7#.
As a data reseller, you determine the prices of your data bundles which you sell your data. For instance, if you purchased 50GB for ₦30,000, you can decide to sell 1GB for ₦700 or more. The goal of the business is for you to make a profit from it. Ensure that you make your research and set your prices to avoid running into a loss.
Remember that the higher the number of beneficiaries, the higher the amount of money you make from the business. This is all we have to provide in our guide on how to start on how to MTN SME data reselling business in Nigeria
Furthermore, we would advise you to check out our post on how to start data reselling business and learn how to make money by selling data bundles online. If you have questions and comments, you’re free to use the comments box.